Analyzing Sports in terms of Public Diplomacy
Chapter from the book:
Uluç,
S.
&
Uluç,
E.
A.
(eds.)
2024.
Academic Research and Evaluations in the Field of Sports Sciences I.
Synopsis
As is well known, sport is a tool that encompasses the complexity and depth of international relations. Today, sport is not only a means of competition and entertainment, but also an important element of public diplomacy.
Sport, which has a very important place in terms of public diplomacy, plays a very important role in terms of increasing understanding and promoting friendship between countries, especially cultural exchange, thanks to the activities it includes. As a result of this study, which aims to analyze sports in terms of public diplomacy, it can be said that sports is a powerful tool in increasing the influence of a country in the international arena and strengthening cultural relations.