Digitalization in Health: The Place of Artificial Intelligence in Health Tourism
Chapter from the book: Karaçar, E. & Şat, R. (eds.) 2025. Digital Marketing Studies.

Yasemin Asiltürk Okutan
Ağrı İbrahim Çeçen University

Synopsis

Health services continue to become an important part of the national economy. Developments in the field of technology have affected the health sector as well as many other sectors. Digitalization, especially in clinical processes, is becoming increasingly common all over the world. These digitalizations bring along many new technologies. Artificial intelligence is one of the technologies that have started to be effective in the health sector. Artificial intelligence is the teaching of human characteristics to machines. The health sector is not only a service sector, but also a sector that is divided into wide branches in cooperation with other sectors. For this reason, the importance of artificial intelligence technologies has increased for more efficient use of labor in the health sector.

How to cite this book

Asiltürk Okutan, Y. (2025). Digitalization in Health: The Place of Artificial Intelligence in Health Tourism. In: Karaçar, E. & Şat, R. (eds.), Digital Marketing Studies. Özgür Publications. DOI: https://doi.org/10.58830/ozgur.pub680.c2846

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Published

March 24, 2025

DOI