A Different Source of Social Change in Media History Studies: Social Media Influencers
Chapter from the book:
Göngen,
M.
A.
&
Kesgin,
Y.
(eds.)
2023.
New Media Research: Language, Image, Phenomena, Technology, Disinformation.
Synopsis
Technology, which causes long-term changes in political, economic, cultural and especially sociological contexts and exists with a constant emphasis on innovation, has brought serious transformations in the field of media and has influenced media history in these transformations. Technological determinism has become different from other narratives as it shows this transformative power of the media. This study will focus on the view of technological determinism and its transformation. In doing so, social media influencers as the origin of social change will be evaluated with an interpretative theoretical perspective.
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Copyright (c) 2023 Feyza Dalaylı- Yekta Nurşin Duyan- İlkay Ceren Sönmez- Rümeysa Güçlü- Sedef İlik- Savaş Keskin- Osman Canan- Hicran Özlem Ilgın- Damla Karagül- Aykan Şahin- Meral Kurtulmuş- Serdar Kuzey Yıldız- Bilal Yalçinkaya- M. Ali Göngen- Özer Silsüpür- Sevilay Uzunalioğlu; Mehmet Ali Göngen- Yıldıray Kesgin